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Goodyear launches EfficientGrip Performance SUV tyre

Goodyear launches EfficientGrip Performance SUV tyre

Goodyear has launched the EfficientGrip Performance SUV tyre  in the luxury SUV highway segment in Buriram, Thailand. It delivers a quieter driving experience with maximised comfort and exceptional wet braking performance, the company said.

“Goodyear is always at the forefront of innovation, dedicated to offering superior tyres developed with our consumers’ needs at the core. We understand that today’s urban luxury SUV drivers are looking for a comfortable, quiet escape from the hustle and bustle of everyday life, and the EfficientGrip Performance SUV is our answer to that. With the advanced QuietTred and FlexContact Technology, together with exceptional wet braking performance, we are confident that the EfficientGrip Performance SUV will provide consumers with an invigorating drive through every day’s journeys,” said Chris Delaney, President, Goodyear APAC.

The EfficientGrip Performance SUV is packed with advanced technology, including Goodyear’s QuietTred Technology. Its noise dampening tread design has an increased number of pitches and optimised sequence, coupled with closed shoulder grooves design to deliver optimal quiet performance. The tyres are also equipped with FlexContact Technology, designed with a shock absorbing cushion layer compound with optimised formulation that promises a more comfortable drive, the company said.

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